[prettiest][non-renewable resource design][ever]
This is the first step towards an idea that I like a lot. Our culture is so obsessed with, and the industry is so geared towards, the latest and greatest. Cell phones are marketed like cars now. They all have names, they are status symbols like luxury cars. But more so than cars they are a disposable luxury; they are not durable goods. This is partly because the technology is advancing at a exponential rate (whereas the car has not fundamentally changed in 100 years).
The concept of making a generational or legacy device should be the next goal. A phone that is made of material that actually looks better as it ages. Wood and leather and brass instead of plastic and chrome. As the technology becomes obsolete you don’t throw away the phone, you get new guts for it and recycle the old.
Prestige comes from having not the newest and shiniest, but the oldest and most handsome. The phone becomes like a ‘68 Mustang with a new hybrid engine.
This is a first step, this phone will still probably be thrown away and the wood wasted, but hopefully is starts to shift the thinking away from a disposable culture and towards a more sustaining and responsible consumerism.
Also: “Touch Wood”
Awesome. I don’t even care that it’s selling something and that the tagline is “Touch Wood.”
This is a Japanese commercial that the kid asked to watch three times in a row. Then we went to the opposite end of the spectrum and found a more digital visual of the song: Jesu, Joy of Man’s Desiring, from Cantata 147, by Johann Sebastian Bach.
via Science for All.
